Brief
Business Objective:
The client, a construction company in North Carolina, wanted to modernize its digital presence to better reflect its quality craftsmanship and reliability.
Marketing Objective:
Our goal was to create a strong digital foundation that improves local search visibility, increases client inquiries, and reinforces the company’s reputation.
Target Audience:
We targeted homeowners and commercial property owners in North Carolina, ages 30–65, who value quality, professionalism, and long-term durability in construction work.
Creative Direction:
We designed a clean, timeless, and professional look with a neutral color palette, strong typography, and organized layouts for easy navigation.
Scope Of Work:
We completed a full website redesign and development along with Google Business Profile optimization to boost visibility and credibility.
